Tostitos Gold Hosts First-Ever Live Halftime Challenge Event During Tostitos Fiesta Bowl As Ohio State Buckeyes and Miami Hurricane Cheerleaders Kick Field Goals For $250,000. Not only did the Buckeyes pull out a great victory but their cheerleaders whupped up their Canes' opposites during the above challenge. And while I'm at it i think tv coverage could have did a little better than five seconds of Miami's weak woodwind section marching at a catatonic pace. Seeing the traditional 'Ohio' signature with the tuba ' i ' dot would have been nice or a few seconds of the cranking Ohio snareline. God bless the FritoLay company for hosting this fine Ohioan victory over those Florida braggarts!